Executive recruiter Futurehead
to join forces with ImpactBuilders
Tallinn, 9 June 2021 – Executive recruiter Futurehead and the ImpactBuilders advisory division join forces to help companies in the Baltics and the Nordics substantially boost their business. Entrepreneurs Thorbjörn Sirén and Jan Lagast know that business owners should first re-write their company story in terms of client value, and then look for leaders that can bring that story to live. The great news is that such an approach comes at the same price as classic headhunting – but the business results are substantially higher on the mid and long term.
Thorbjörn Sirén (FI) and Jan Lagast (BE) met each other last year in the old town of Tallinn. Thorbjörn is working as a recruiter for major companies in Estonia and Finland such as Balti Logistika and Mobire. Jan has moved the international headquarters of the ImpactBuilders European business services group to Estonia, and is a frequent keynote speaker at the Chambre of Commerce and Industry (koda.ee). ImpactBuilders includes a management advisory & coaching unit, that is helping mid-size international companies to grow. Both expats are getting well embedded in the Estonian business ecosystem, and enjoy to be living and working in Estonia.
Knowing how to boost companies
Thorbjörn Sirén knows what brought the two entrepreneurs together: “We have the same vision on how to make companies grow sustainably. We both know from our experience that companies should first focus on adding client value. All the other business decisions are subordinate to this main company vision.”
“If the entire management of a company puts client-value first, the company grows naturally and substantially,” adds Jan Lagast. “I have seen companies double their turn-over in less than a year – with exploding profits – when they followed this rule of thumb. It’s a stretch for some managers though. It can be quite confrontational for the non-commercial departments to think about clients, and make that thinking a priority in their operational decisions. But this is the only way to ensure sales is teaming up with operations, so that the entire organisation becomes a buyer nirvana.”
Recruitment should support the boost
“This also makes the job of the recruiter much more effective,” knows Thorbjörn Sirén. “For every client, I have to find a match between executive leaders and my client, and vice versa! When my client has a clear vision on how to add value to their clients, I can make a perfect match with a top leader. Even more, the chances are high that this top leader will also find a great match with his new employer. Everyone gets better from this approach. Win for my client. Win for the new leader. And win for the clients of my client.”
“The process to getting there, is very easy”, knows Jan Lagast. “It only requires a few days of advisory to re-write the vision of a company into a client-oriented vision. Afterwards, it’s up to the management team, to make such a client-oriented vision the starting point for their major decisions, and for the briefings for all external coaches and advisors. Including the leadership recruiters, such as Futurehead.”